Everyone’s next big thing is making is big in Social Media Industry, in the amazing of ways marketing has a new baby name is Social Media. Everyone wants to be a guru, wants to be a part of it, allocate a budget for it, and build cool analytical algorithms for it.
To me social media marketing is an intriguing read and follow; how much it is now wrapped in he vast giant called marketing. Social Media now a days relies largely on bug data analysis breaking a human behavioral pattern to numbers.
I always think in the back of my head, how social is this approach? How well does one know their consumers or their needs, wants and desires? To be this Social Media Guru or Whisperer one must own one main quality “Social”. If one does not purchase anything, does not know to enjoy a meal, go shopping for themselves, buy a gift for a loved one, and know wow that’s a new place that opened up, or provide any form of recommendation of a personal experience to a friend. How much good can all the analytics in the world do you? You are missing the key ingredient Social, been an average Joe with needs, wants and desires and working or get what you say “I simply love it”.
Something I think about, how about you?
Cheers!
LISWITH
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